{"id":1244,"date":"2023-09-15T10:46:40","date_gmt":"2023-09-15T10:46:40","guid":{"rendered":"https:\/\/www.innoviusresearch.com\/blog\/?p=1244"},"modified":"2023-09-29T06:41:36","modified_gmt":"2023-09-29T06:41:36","slug":"how-extended-reality-is-impacting-the-real-estate-industry","status":"publish","type":"post","link":"https:\/\/www.innoviusresearch.com\/blog\/metaverse\/how-extended-reality-is-impacting-the-real-estate-industry\/","title":{"rendered":"How Extended Reality is Impacting the Real Estate Industry"},"content":{"rendered":"\n<p>The <strong>global <a href=\"https:\/\/www.innoviusresearch.com\/blog\/market-report\/the-united-states-real-estate-market\/\" title=\"real estate industry\">real estate industry<\/a> <\/strong>is undergoing a transformative revolution powered by the rapid advancement of <strong>Extended Reality (XR) technologies<\/strong>. Extended Reality encompasses <strong>Virtual Reality (VR), Augmented Reality (AR), <\/strong>and <strong>Mixed Reality (MR), <\/strong>and its integration into the real estate sector is reshaping how properties are marketed, designed, and experienced.<\/p>\n\n\n\n<p>As XR technologies mature, they offer a wide range of applications within the real estate market, from immersive virtual property tours to augmented reality <strong>visualization of architectural designs<\/strong>. <\/p>\n\n\n\n<p>This fusion of real and virtual worlds holds the potential to enhance the accessibility, efficiency, and overall experience of the global real estate market, making it a dynamic and compelling area of innovation and investment.<\/p>\n\n\n\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6580330613220222\"\n     crossorigin=\"anonymous\"><\/script>\n<ins class=\"adsbygoogle\"\n     style=\"display:block; text-align:center;\"\n     data-ad-layout=\"in-article\"\n     data-ad-format=\"fluid\"\n     data-ad-client=\"ca-pub-6580330613220222\"\n     data-ad-slot=\"2367613624\"><\/ins>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Use-Cases of Extended Reality in the Real Estate Industry<\/strong><\/h5>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:28% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"290\" height=\"71\" src=\"https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture1-1.png\" alt=\"Inspace - Use cases of extended reality in the real estate-Innovius Research\" class=\"wp-image-1246 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>In <strong>July 2023<\/strong>, Proptech startup <strong>Inspace<\/strong> secured <strong>$6 million <\/strong>in funding, co-led by <strong>OIF Ventures <\/strong>and <strong>B Capital<\/strong>, with continued support from Investible to expand AI technologies within the commercial real estate industry. Further, Inspace launched a platform with <strong>$130 billion <\/strong>for <strong>virtual property inspections <\/strong>amid the pandemic.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:28% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"333\" height=\"71\" src=\"https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture2.png\" alt=\"Matterport - Use cases of extended reality in the real estate-Innovius Research\" class=\"wp-image-1247 size-full\" srcset=\"https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture2.png 333w, https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture2-300x64.png 300w\" sizes=\"auto, (max-width: 333px) 100vw, 333px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>In <strong>February 2023<\/strong>, <strong>Matterport, Inc<\/strong>. launched <strong>Digital Pro<\/strong>, an integrated marketing solution tailored for real estate agents in the United States. By combining Matterport&#8217;s 3D digital twin technology with comprehensive marketing services, this offering enhanced the real estate industry&#8217;s property marketing capabilities.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:28% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"153\" height=\"153\" src=\"https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture3-1.png\" alt=\"Savills - Use cases of extended reality in the real estate-Innovius Research\" class=\"wp-image-1248 size-full\" srcset=\"https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture3-1.png 153w, https:\/\/www.innoviusresearch.com\/blog\/wp-content\/uploads\/2023\/09\/Picture3-1-150x150.png 150w\" sizes=\"auto, (max-width: 153px) 100vw, 153px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>In <strong>August 2022<\/strong>, <strong>Savills Hong Kong<\/strong> joined forces with <strong>Inspace XR<\/strong>, a startup specializing in <strong>AR\/VR<\/strong>, to transform the real estate industry. This groundbreaking move made Savills the first real estate firm to embrace this technology, offering immersive VR experiences to clients.<\/p>\n<\/div><\/div>\n\n\n\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6580330613220222\"\n     crossorigin=\"anonymous\"><\/script>\n<ins class=\"adsbygoogle\"\n     style=\"display:block; text-align:center;\"\n     data-ad-layout=\"in-article\"\n     data-ad-format=\"fluid\"\n     data-ad-client=\"ca-pub-6580330613220222\"\n     data-ad-slot=\"2367613624\"><\/ins>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Read more use-cases of Extended Reality: <\/strong><\/p>\n\n\n\n<p>\u279f <a href=\"https:\/\/www.innoviusresearch.com\/blog\/metaverse\/positive-impact-of-extended-reality-in-the-entertainment-gaming-industry\/\" title=\"Extended Reality in the Entertainment &amp; Gaming Industry\">Extended Reality in the <strong>Entertainment &amp; Gaming Industry<\/strong><\/a><\/p>\n\n\n\n<p>\u279f <a href=\"https:\/\/www.innoviusresearch.com\/blog\/metaverse\/extended-reality-in-the-education-industry-is-the-future-of-digital-learning\/\" title=\"Extended Reality in the Education Industry is the Future of Digital Learning\">Extended Reality in the <strong>Education Industry<\/strong><\/a><\/p>\n\n\n\n<p>\u279f <a href=\"https:\/\/www.innoviusresearch.com\/blog\/metaverse\/implementation-of-extended-reality-in-the-engineering-and-manufacturing-industry\/\" title=\"Extended Reality in the Engineering and Manufacturing Industry\">Extended Reality in the <strong>Engineering and Manufacturing Industry<\/strong><\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>MUST READ:<\/strong> <a href=\"https:\/\/www.innoviusresearch.com\/blog\/metaverse\/the-growth-and-potential-of-the-global-extended-reality-market\/\">The Growth and Potential of the Global Extended Reality Market<\/a><\/p>\n\n\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><em>Do <a href=\"https:\/\/www.innoviusresearch.com\/subscribe.php\"><strong>Subscribe<\/strong><\/a> to our <a href=\"https:\/\/www.innoviusresearch.com\/subscribe.php\"><strong>#WeeklyMarketInsights<\/strong><\/a> for FREE <a href=\"https:\/\/www.innoviusresearch.com\/subscribe.php\">here<\/a>.<\/em><\/p>\n\n\n\n<p>Read more on <a href=\"https:\/\/www.innoviusresearch.com\/blog\/category\/metaverse\/\" title=\"Metaverse\">Metaverse<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Data Sources<\/strong>: <a href=\"https:\/\/www.globenewswire.com\/\" target=\"_blank\" rel=\"noopener\" title=\"GlobeNewswire\">GlobeNewswire<\/a>, <a href=\"http:\/\/smartcompany.com.au\" target=\"_blank\" rel=\"noopener\" title=\"Smart Company\">Smart Company<\/a>, <a href=\"https:\/\/www.savills.in\/\" title=\"Savills\">Savills<\/a>, <a href=\"https:\/\/www.augray.com\" target=\"_blank\" rel=\"noopener\" title=\"Augray\">Augray<\/a>, <a href=\"https:\/\/matterport.com\" target=\"_blank\" rel=\"noopener\" title=\"Matterport\">Matterport<\/a>, and others<\/p>\n\n\n\n<p>Get in-depth <strong>Market Research for any industry<\/strong> to understand this industry in more detail where we will cover Market Size, Competitors, Trends, Drivers and Challenges, Future forecasts, SWOT analysis, TAM, SAM or SOM, and much other information in detail. <a href=\"https:\/\/www.innoviusresearch.com\/contact-us.php\"><strong>Get in touch with us today<\/strong><\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"has-text-align-center\"><strong>Other Market Insights<\/strong><\/p>\n\n\n<div class=\"monsterinsights-widget-popular-posts monsterinsights-widget-popular-posts-charlie monsterinsights-popular-posts-styled monsterinsights-widget-popular-posts-columns-2\"><ul class=\"monsterinsights-widget-popular-posts-list\"><li ><a href=\"https:\/\/www.innoviusresearch.com\/blog\/market-report\/global-cosmetic-surgery-market\/\"><div class=\"monsterinsights-widget-popular-posts-text\"><span class=\"monsterinsights-widget-popular-posts-title\" >Global Cosmetic Surgery Market<\/span><\/div><\/a><\/li><li ><a href=\"https:\/\/www.innoviusresearch.com\/blog\/market-report\/saudi-arabia-online-food-delivery-market\/\"><div class=\"monsterinsights-widget-popular-posts-text\"><span class=\"monsterinsights-widget-popular-posts-title\" >Saudi Arabia Online Food Delivery Market<\/span><\/div><\/a><\/li><li ><a href=\"https:\/\/www.innoviusresearch.com\/blog\/emerging-technology\/global-household-robotics-market\/\"><div class=\"monsterinsights-widget-popular-posts-text\"><span class=\"monsterinsights-widget-popular-posts-title\" >Global Household Robotics Market<\/span><\/div><\/a><\/li><li ><a href=\"https:\/\/www.innoviusresearch.com\/blog\/market-report\/skincare-market-united-states\/\"><div class=\"monsterinsights-widget-popular-posts-text\"><span class=\"monsterinsights-widget-popular-posts-title\" >Skincare Market &#8211; 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Marketing<\/span><\/div><\/a><\/li><li ><a href=\"https:\/\/www.innoviusresearch.com\/blog\/market-report\/male-barber-shop-market-australia\/\"><div class=\"monsterinsights-widget-popular-posts-text\"><span class=\"monsterinsights-widget-popular-posts-title\" >Male Barber Shop Market\u2013Australia<\/span><\/div><\/a><\/li><li ><a href=\"https:\/\/www.innoviusresearch.com\/blog\/market-report\/global-e-commerce-trends-in-2025-opportunities-amp-challenges\/\"><div class=\"monsterinsights-widget-popular-posts-text\"><span class=\"monsterinsights-widget-popular-posts-title\" >Global E-commerce Trends in 2025: Opportunities &amp; Challenges<\/span><\/div><\/a><\/li><\/ul><\/div><p><\/p>","protected":false},"excerpt":{"rendered":"<p>The global real estate industry is undergoing a transformative revolution powered by the rapid advancement of Extended Reality (XR) technologies. Extended Reality encompasses Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR), and its integration into the real estate sector is reshaping how properties are marketed, designed, and experienced. As XR technologies mature, they&hellip; <a class=\"more-link\" href=\"https:\/\/www.innoviusresearch.com\/blog\/metaverse\/how-extended-reality-is-impacting-the-real-estate-industry\/\">Continue reading <span class=\"screen-reader-text\">How Extended Reality is Impacting the Real Estate Industry<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":1253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[37],"tags":[],"class_list":["post-1244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metaverse","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/posts\/1244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/comments?post=1244"}],"version-history":[{"count":7,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/posts\/1244\/revisions"}],"predecessor-version":[{"id":1288,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/posts\/1244\/revisions\/1288"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/media\/1253"}],"wp:attachment":[{"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/media?parent=1244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/categories?post=1244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.innoviusresearch.com\/blog\/wp-json\/wp\/v2\/tags?post=1244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}